Kick-off
The club’s own game, live in weeks.
- Prediction game, trivia, Fan Level, rankings
- Season pass, prizes, friend leagues, sponsor rounds
- Crest, colours, subdomain and console
The model
Fixed base. Upside that grows.
- LicenceYearly, in three plans.
- Add-onsContent service and FanPlay AI, optional.
- CommissionPer pass sold. Grows with sales.
The licence
Three plans. One app.
Every plan is the full white-label app, hosted and updated. The plans differ in modules, integrations and support.
Matchday
Plus the stadium and the community.
- Everything in Kick-off
- Check-in, Community XI, stadium benefits
- Own domain and all languages
Custom
Stadium
Fully integrated in the club’s world.
- Module inside the club app, SSO
- REST API and custom modules
- Dedicated manager and service levels
- Crowd investing, when it fits
Change the plan at the season’s end.
| Feature | Kick-off | Matchday | Stadium |
|---|---|---|---|
| App | |||
| White-label web app: crest, colours, terms | Included | Included | Included |
| Own subdomain | Included | Included | Included |
| Own domain, website embed and all languages | Not included | Included | Included |
| Module inside the club app, SSO | Not included | Not included | Included |
| Game | |||
| Prediction game, daily trivia, Fan Level, rankings | Included | Included | Included |
| Season pass and prizes | Included | Included | Included |
| Friend leagues | Included | Included | Included |
| Sponsor rounds | Included | Included | Included |
| Stadium and community modules: check-in, Community XI, stadium benefits | Not included | Included | Included |
| Custom modules and formats | Not included | Not included | Included |
| Crowd investing layer, when it fits | Not included | Not included | Included |
| Content | |||
| Templates and console | Included | Included | Included |
| Content service, FanPlay AI | Add-on | Add-on | Add-on |
| Data | |||
| Reporting | Standard | Standard | Custom |
| Fan export | CSV | CSV, webhooks, CRM | plus REST API |
| Support | |||
| Hosting and updates | Included | Included | Included |
| Support | Named contact, priority | Dedicated manager, service levels | |
| Sponsor sales support | Not included | Included | Included |
Licence and commission
Less licence, more commission.
One dial: a lower fixed licence means a higher commission per pass, and the other way round.
One pass
9 euros. Who gets what.
The club sets the price. Acquisition and growth budget come off first, the rest is split by the dial. Example figures.
0369
9.00
−2.50
−1.50
5.00
Club2.50CrowdSports2.50
Pass price
Acquisitionads, payment
Growth budgetvouchers, merch, prizes
Remains
Split
Pass price
9.00
Acquisitionads, payment
−2.50
Growth budgetvouchers, merch, prizes
−1.50
Remains
5.00
Split
Club 2.50CrowdSports 2.50
Example per pass, in EUR: pass price 9.00, acquisition minus 2.50, growth budget minus 1.50, remains 5.00, split into club 2.50 and CrowdSports commission 2.50.
In every plan
What never changes.
- Club owns the dataFans sign up with the club
- Club approvesNothing goes live without approval
- Fair by designPaying fans never get more points
- EU hostingBuilt for the GDPR and the Swiss FADP
FAQ
Short answers.
Why no prices?
Because the mix is the price. The numbers come in the first call, for the club’s size and goals.
What is the commission based on?
On what remains of a pass after acquisition and growth budget. Passes are sold in the web app, so no app-store fees apply.
Can the mix change later?
Yes, at the season’s end.