Partners
Partner with clubs and their fans.
Sponsors, agencies and investors: three ways to work with us.
Campaign reportExample
Reach
48.2K
Impressions
126K
Plays
31.4K
Opt-ins
2.1K
Plays per weekCTR 3.4%
Example numbers, not real data
- Title sponsor of the weekly game
- Branded rounds, trivia and prizes
- In-game ads between the rounds
- Reach, plays, opt-ins reported
- Your brand on the club’s game, all season.
- Questions, matchdays and challenges presented by you.
- In-game ads: a branded card between rounds, closable, with a link to your offer.
- Your products as rewards at Fan Levels or in the season pass.
- Fans opt in; reporting with reach, impressions, plays, opt-ins and CTR you can show your board.
- Crowd investing campaigns: companies join club projects at the top layer.
- Resell FanPlayYour offer, your price, your client. The margin on the licence is yours.
- Roll it out to your clubsEach club gets its own white-label setup in its own app. One console for all of them.
- Run the weekly contentOne operator, many clubs: the copilot drafts each week in every club’s brand and language, your team approves.
- For agencies that already work with clubs on their app, marketing, content or sponsoring.
- Resell: the agency offers FanPlay under its own contract and sets the price. The margin on the licence stays with the agency.
- Roll out: each club gets its own white-label setup with name, colours, crest and languages, as a web app or inside the club’s existing app. A new club is configuration, not a project.
- Operate: one console for all clubs, with roles and permissions per club. The team plans the weekly questions, quiz and sponsor activations from templates, fills the sponsor slots and gets a report per club. FanPlay AI drafts the questions and assets per club; nothing goes live without approval.
- Revenue for the agency: margin on the licence, fees for running the content, and the sponsor activations it sells.
- CrowdSports runs the platform, hosting, updates and app integration and provides content templates. Its weekly content service is optional, per club.
- For the club: the same agency as contact, its own app and design, and a club role that approves content before it goes live.
- Recurring B2B revenue per club
- 20+ campaigns in 3 countries
- Crowd investing as the top layer
- Why now: clubs must offer fan engagement and own their fan data.
- Why us: real club relationships in three sports, a working product, a team with regulated fintech experience.
- Model: platform licence, content retainer, revenue share on season passes and sponsors.
- Scale: a new club is configuration, not a project.
Put your fans in the game.
FanPlay in 30 minutes: the app, the content service and what it can earn for the club.